Friday, October 17, 2008
Autoresponder marketing strategy. Confirmation email.
There are a number of different ways you can use autoresponders to market to your visitors One of them - confirmation emails Using autoresponders to send instant confirmation emails to your Customers and subscribes after they have made a purchase or signed up for your newsletter is a great way to provide people with an additional level to customers service Autoresponders also free you from having to manually send out confirmations – giving your time to focus on more profitable areas of your business. But you also know that these confirmation autoresponders ar a great marketing opportunity Because instant confirmation do a lot to boost the credibility of your company, they are the perfect place for a marketing message. You`ve responded immediately to your customer`s request , letting them now that yours is a reliable , professional company. Why not take advantage of that by offering them a specia price on one of your best-selling products ? Suppose you own a web site that sells cycling equipment. Of course , you offer a free weekly newsletter packed with tons of great cycling tips. Every time someone signs up for your newsletter , they receive an instant autoresponder thanking them and confirming their subscription. Once you`ve seen for yourself how autoresponders can boost your profits , you`ll be working them into just about every aspect of your business. Here`s one example of how can use a network of autoresponders to capture sales like wound`t believe. Step 1 A visitor come sto your site and decides to sing up to your free newsletter or free report. Step 2 That visitors is instantly sent a confirmation e-mail via autoresponder thanking them for their subscription . This e-mail also includes a discount offer on one of your best-selling product. Step 3 The subscribes orders your product. This purchase triggers another autoresponder , which contains an offer for an add-on o the product their just bought. Step 4 They decided to purchase the add-on , which triggers another autoresponder. Step 5 And so on ……. Can you believe that this process is 100% automatic? Once you`ve written to autoresponders,you can literally forget about them and just start watching the sales roll on. With almost no effort on your part, you`ve turned a casual visitors to your site into a repeat customers. And you barely had to lift a finger. And don`t limit yourself to just placing marketing messages in your confirmation messages.You can ( and should) advertise your product and services just about every time you send a message to yourcustomers and subscribes.Remember , once you`ve put an advertising message into your autoresponders , your sales will be generaye automatically.
For more information please visit www.honostreview.com
11 Creative Ways You Can Use Autoresponders
by: Shery Ma Belle Arrieta-Russ
1. Pick 4 or more articles you've written that have a common theme and put them in an autoresponder series. Announce it on your site as an e-mail course on the go. 2. If you have a page for related links, create a related links file and put it on autoresponder. This can be a one-page e-mail containing 15-50 links that are of interest to your visitors. Put your own promotional texts or blurbs at the top, middle and bottom of the e-mail. 3. Create a fun or trivia quiz, put it up on your site and put the answers in an autoresponder that your visitors can request. This way, you'll know the people who took your quiz. 4. Write reviews of books, music, e-books, sites, software or anything you can think of and put each review (or related reviews) in an autoresponder. If what you are reviewing have affiliate programs, use your affiliate links in the autoresponder. 5. Run a contest on your site or e-zine, then have your visitors or subscribers send their responses to your autoresponder. This way, you won't have to worry about manually sending them a confirmation receipt. 6. Create a frequently updated autoresponder and let your visitors and/or subscribers know about it. You can put in weekly tips or links to useful resources in the autoresponder and a reminder to the people who request it that you update it every week or on a regular basis (e.g. tell them to request for the same autoresponder again a week from now). You can use this method instead of using autoresponders with limited follow up messages. 7. If you've written 20 or more articles and you have them on separate autoresponder accounts, create a master list for your articles. In this master list, list the titles of your articles, their autoresponder addresses and their short descriptions. You can then just promote this master list. 8. Put excerpts or free chapters of your e-book, book or paid e-mail courses in an autoresponder series, then include your follow up sales letters at the end. 9. If you're selling your own products, put your testimonials on autoresponder, along with the description of your products, an excerpt or a free chapter. This will increase your credibility. 10. Keep track of people who download your free e-book, e-report, or free software by putting their download links in an autoresponder. When you promote your free product, you can just promote the autoresponder address. 11. Put links to your hidden pages on autoresponder. A hidden page could be the affiliate page where you have all the graphics, text links, promotional articles that interested affiliates can use. Let people know they can have free access to your affiliate page by requesting the autoresponder. This way, you can have a list of people who are interested in becoming your affiliates.
For more information please visit www.honostreview.com
How Autoresponders Boost Sales by up to 400%
Imagine going to bed and waking up in the morning to find that you made sales while you slept - all because of your autoresponder!
What exactly is an autoresponder? An autoresponder is an automated email program that responds to an incoming email with a message written by you. The message can be written once and loaded in the autoresponder and forgotten about. It's as easy as that.
Some Uses for Autoresponders
1. Use autoresponders as an immediate acknowledgement to those who send you information. Let the recipient know that you have received their message and when to expect a reply.
2. Create a FAQ document to answer commonly asked questions about your product or service. Use the familiar question and answer format.
3. Collect names and email addresses by using a capture form. This allows you to build a list and as marketers keep saying, lists lead to repeat sales.
4. Make all your articles and newsletters available via autoresponder.
5. Offer free reports or e-courses to show your expertise to your customers. This is a great way to capture prospects' name and email address for future follow-up.
6. If you publish an e-book, put the different chapters or excerpts in your autoresponder.
7. Archive issues of past ezines and put some of the best ones in an autoresponder and let your prospects access them.
Before you send out information via an autoresponder you should always check the content for spam triggers that may prevent your messages being delivered. To have a free check on your emails/messages go to: http://www.merchant-account-service.com/stop_spam_mail.html
If you are not using an autoresponder already you may be losing up to 400% of potential sales. Research shows that autoresponders increase your exposure to your prospects and this increased contact with them leads to higher sales.
Remember if you're not using an autoresponder and gaining these sales, your competitors will!
For more information please visit www.honostreview.com
